Craig Thomas Ellrod has more than twenty years of experience in the computer industry and holds a Bachelor of Science in Computer Science from California State University, Chico, and a Masters in Business Administration from Pepperdine University. He has held many positions in the computer industry including software programmer, technical support, field and corporate system engineering, technical and product marketing, product management and sales. He has worked for companies such as Celerity Computing, Emulex, Pinnacle Storage, Sync Research, Cisco Systems, Extreme Networks, smaller startup ventures and now Citrix Systems. He has authored several patent applications, patent designs and received an innovation award while at Extreme Networks.

Craig is the founder of the Technical Marketing Group (http://www.technicalmarketinggroup.com) based in the heart of Silicon Valley, and runs a Technical Marketing Blog and online forum (http://www.technicalmarketing.org).

He is a legacy to the computer industry, as his father was an early pioneer in the computer industry. His father held several positions with companies such as IBM, Control Data, NCR and several other smaller companies and startup ventures. For the majority of his career, his father headed up advanced systems laboratories, held positions in product development, manufacturing, and corporate management, finishing his career as a CEO. In the late 50's, he developed an optimized search algorithm for data storage technology using matrix algebra to express the migration of storage patterns. At the time, the computer used to perform this work occupied an entire room in the basement of the EE Dept at the university, as computers ran on vacuum tubes, and the silicon chip microprocessor had not yet been developed.